about
As the founders of shiftid, Creative Director Jonas Becker and Brand Strategist Marco Lachner bring together 15 years of experience in brand management, product development, and communication. We understand the challenges of branding from both corporate and agency perspectives – and we translate this expertise into well-thought-out strategies and creative, impactful solutions. Our approach makes brands future-ready, adaptable, and culturally relevant.
With deep expertise in brand strategy & identity, communication design, product development, and cultural branding, we create a powerful synergy between strategy and creativity – delivering real relevance, not just visibility. Whether you’re a startup or an established brand, we ensure that your business stands out and remains competitive in a rapidly changing market.
From Vision to Action:
Our Services
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From vision to an authentic brand: Through workshops and strategic consulting, we develop strong, distinctive brand identities and strategies as a solid foundation for long-term success. We keep your brand alive and agile with ongoing audits and monitoring.
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From logo to a fully integrated brand world: We bring your brand to life – both conceptually and visually. Our expertise spans corporate design, campaigns, B2B marketing, content production, and consulting. Plus, our ongoing graphic support ensures the flexibility you need.
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From idea to market launch: We develop, design, and manage projects and capsule collections that authentically reflect your brand’s style. With creative and technical precision, we bring your brand DNA to life, strengthen your market position, and create measurable impact.
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Wir positionieren Ihre Marke im richtigen Umfeld und maximieren ihre Sichtbarkeit sowie Wirkung für eine stärkere Brand Awareness. Gezieltes Networking und strategische Influencer-Kooperationen steigern Markenwert, Kundenbindung und Wachstum nachhaltig.